Abstract:
[Purposes] Taking the information graphics of world-class scientific journals as example, this paper aims to investigate the design methods of information graphics and gives advises for the domestic scientific journals. [Methods] We used the method of case study to analyze the functions, design methods, and design characteristics of information graphics in the researches and reports related to the COVID-19 in website of Nature, Science, and Cell. [Findings] The design methods of international journal information graphics include refining information to make the image vivid, paying attention to artistic performance, and paying attention to the integrity and logic of information graphics. [Conclusions] According to the journal target readers and discipline characteristics, the information graphics of scientific journals in China should be enhanced by promoting the artistic beauty of information graphic design, paying attention to the function of information graphics in journals, considering the aesthetic appreciation of audience, and paying more attention to online dissemination and integration with new technologies.
Key words:
Information graphics,
Design method,
Artistry,
Scientific journal
摘要:
【目的】 以国际一流科技期刊信息图为例,分析信息图实用性和艺术性相结合的设计方法,并对国内科技期刊信息图设计提出建议。【方法】 采取个案研究法,分析《自然》《科学》和《细胞》网络平台发布的COVID-19相关研究与报道中信息图的功能、设计方法和设计特点。【结果】 国际期刊信息图设计方法包含:精炼信息,形象生动;重视艺术性表现;注重信息图的整体性和逻辑性。【结论】 我国科技期刊信息图设计应提升艺术性,重视信息图对期刊传播的作用,兼顾受众审美需求,注重线上传播以及与新技术结合。
关键词:
信息图,
设计方法,
艺术性,
科技期刊
YE Jiangfeng, LIN Junliang, ZHOU Huaqing. Analysis on the information graphic design for world-class scientific journals: A case study of COVID-19 related researches[J]. Chinese Journal of Scientific and Technical Periodicals, 2020, 31(12): 1409-1416.
叶江风, 林俊良, 周华清. 科技期刊信息图设计分析——以国际一流期刊COVID-19相关研究为例[J]. 中国科技期刊研究, 2020, 31(12): 1409-1416.