中国科技期刊研究 ›› 2016, Vol. 27 ›› Issue (10): 1023-1027. doi: 10.11946/cjstp.201604200330

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借鉴淘宝模式的科技期刊集群平台构想

喻菁   

  1. 中国舰船研究设计中心《中国舰船研究》编辑部,武汉市武昌区张之洞路268号 430064
  • 收稿日期:2016-04-20 修回日期:2016-09-20 出版日期:2016-10-15 发布日期:2016-10-15
  • 作者简介:喻菁(ORCID:0000-0002-5211-1437),博士,副编审,副主编,E-mail: jingyuwh@qq.com。

A framework of the scientific journal cluster based on the Taobao model

YU Jing   

  1. Editorial Office of Chinese Journal of Ship Research,China Ship Development and Design Center,268 Zhangzhidong Road,Wuchang District,Wuhan 430064,China
  • Received:2016-04-20 Revised:2016-09-20 Online:2016-10-15 Published:2016-10-15

摘要:

【目的】针对目前大量“小微”科技期刊出版单位无法加入期刊集群,或被动集群缺乏积极性导致无法形成合力的问题,提出借鉴淘宝模式为“小微”科技期刊出版单位提供期刊集群平台。【方法】用“免费”平台吸引海量用户,通过第三方支付实现期刊出版单位与平台提供商之间利益分成透明化,统一平台实现资源共享、分工细化,自主经营调动其参与“期刊集群”的积极性、主动性,即时通讯和评价功能则能建立起编辑和读者、作者、专家等用户之间的沟通、激励和约束。【结果】该平台将唤起“小微”科技期刊出版单位“大众创业”的热情,实现编辑出版相关资源和服务的共享。【结论】借鉴淘宝模式可以为期刊集群提供一种可以尝试的新途径。

关键词: 科技期刊, 刊群, 资源共享, 服务, 用户体验

Abstract:

[Purposes] For some reasons,a large number of small and m icro scientific and technical periodical publishing units(SMSTPPUs) could not join a suitable journal cluster,while some units are passive clustermembers who lack enthusiasm,so the journal clusters still havemany problems.A framework of a journal cluster platform based on the Taobao model is proposed for those SMSTPPUs.[Methods] The journal cluster based on the Taobao model could attractmassive users using “free” third party payment platforms to achieve transparency of benefit sharing between the SMSTPPUs and the platform provider.The unified platform of the proposed journal cluster could implement the resource sharing and the refinement of the division of labors.Besides,independentmanagement could enhance the SMSTPPUs participation enthusiasm and optim ism.The instantmessaging tool and the comments function provided convenient communication and feedback ways for the users such as editors,readers,authors and experts.[Findings] The platform will arouse the“public business” enthusiasm of SMSTPPUs,share resources and services of editing and publishing.[Conclusions] The proposed framework may provide a new way for the journal cluster.

Key words: Scientific journal, Journal cluster, Resource sharing, Service, User experience