摘要:
【目的】为科技期刊获取封面图片提供参考,从而增强期刊显示度和吸引力。【方法】结合《物理》杂志日常工作实践,探讨封面图片获取的几种渠道。【结果】精美且富内涵的封面图片不仅能体现期刊的品位和特色,亦有助于提升期刊的关注度和影响力。【结论】科技期刊从业人员亟需加强对封面图片功效的理解与重视,并在不断提高专业素养的同时注重美学修养,使遴选的封面图片在期刊宣传与发展中充分发挥其不可替代的关键作用。
关键词:
科技期刊,
《物理》,
封面图片,
获取渠道
Abstract:
[Purposes] This study aims at proving necessary references for scientific journals in obtaining cover images, thus enhancing journals'visibility and attractiveness.[Methods] Taking the routine practical work of Physics as an example, we discussed the channels to acquire cover images.[Findings] Elegant and rich connotations of cover images not only reflect journals'taste and character, but also increase readers'attention and journals'influence.[Conclusions] Scientific journal workers should emphasize the cover images, and continuously improve professional quality and aesthetic cultivation, making cover images play an irreplaceable role in journal promotion.
Key words:
Scientific journals,
Physics,
Cover images,
Acquisition
王海霞,杨素红. 科技期刊封面图片的获取——以《物理》为例[J]. 中国科技期刊研究, 2015, 26(8): 842-845.
WANG Haixia,YANG Suhong. Cover image acquisition for scientific journals:taking Physics as an exam ple[J]. Chinese Journal of Scientific and Technical Periodicals, 2015, 26(8): 842-845.