Abstract:

[Purposes] This study aims to improve the cover design level of scientific journals by new technologies which are rarely applied in journal cover design. [Methods] A new technology-driven cover design method was proposed by experience summarization. [Findings] By analyzing the cover design and operation mode of scientific journals, we put forward some suggestions for improving the cover design and management of scientific journals. [Conclusions] In order to enhance the competitiveness of scientific journals, new technologies should be explored to realize new functions like information dissemination, editing service and market operation.

Key words: Technology-driven, Scientific journal, Cover design, Media convergence, Augmented Reality (AR)

摘要：

【目的】 科技期刊封面设计新技术应用较少,亟需提升期刊封面设计水平。【方法】 采取经验总结法,总结科技期刊在新技术驱动下的封面设计方法。【结果】 通过研究科技期刊封面设计与运营模式,完善我国科技期刊封面设计与经营理论。【结论】 科技期刊封面设计应当积极探索新技术,实现信息传播、采编服务、市场经营等新功能,提升科技期刊竞争力。

关键词: 技术驱动, 科技期刊, 封面设计, 媒体融合, 增强现实技术