摘要：

【目的】调查中国科技期刊国际声誉的现状，探讨我国科技期刊国际声誉的提升策略。【方法】建立期刊国际声誉评价体系，面向国际科研人员进行问卷调查，从整体印象、学术声誉和服务声誉3个方面调查中国科技期刊的国际声誉评价情况。【结果】共回收来自全球53个国家和地区的546份问卷，其中有效问卷507份。结果显示国际科研人员对于我国科技期刊的熟悉程度仅处于中等水平，在期刊整体印象和学术声誉方面的评价略高，但对服务声誉的3个维度普遍认可度不高。受访者获取中国科技期刊的最主要途径是搜索引擎，认为影响期刊国际声誉的因素中占比最大的是期刊出版质量的相关因素。【结论】我国科技期刊国际声誉主要存在缺乏权威编委团队、服务水平不高、获取度和认知度低、计量指标不突出等问题。解决问题的根本在于期刊内容质与量的提升。可采取的策略包括积极邀请行业著名专家担任期刊的主编或编委成员，建立国际化编辑团队，扩大优质期刊规模，制定吸引优质成果的政策等。针对我国科技期刊认知度和获取度不高的问题，提升品牌意识并树立期刊品牌形象、促进期刊集团化发展、加大国际平台宣传力度、增加国际科研合作交流等将是有力举措。

关键词: 期刊质量, 国际声誉, 出版服务, 期刊影响力, 办刊质量

Abstract:

［Purposes］ The aim of this research is to investigate the current status of the international reputation of Chinese scientific journals and to explore the strategies for enhancing it. ［Methods］ We established an evaluation system for the international reputation of journals. Then, we conducted a questionnaire survey among international researchers. The evaluation of the international reputation of Chinese scientific journals was carried out from three aspects: overall impression, academic reputation, and service reputation. ［Findings］ A total of 546 questionnaires are collected from 53 countries and regions, among which 507 are valid. The result indicates that international researchers' familiarity with Chinese scientific journals is only at a moderate level. The evaluation of overall impression and academic reputation are slightly higher, while the recognition in the three dimensions of service reputation remains generally low. The main way for respondents to access Chinese scientific journals is through search engines. Among the factors affecting the international reputation of journals, the ones related to journal publishing quality account for the largest proportion. ［Conclusions］ The main problems of the international reputation of Chinese scientific journals are the lack of authoritative editorial boards, the low service level, the low accessibility and recognition, and the unremarkable bibliometric indicators. The fundamental solution to these problems lies in the improvement of the quality and quantity of journal content. The strategies include actively inviting well-known experts in the industry to serve as chief editors or editorial board members, establishing international editorial teams, expanding the scale of high-quality journals, and formulating policies to attract high-quality achievements. To address the problems of low recognition and accessibility, it is essential to heighten brand awareness, create a prominent journal brand image, boost the development of journal consortia, enhance publicity on international platforms, and cultivate international academic cooperation.

Key words: Journal quality, International reputation, Publishing service, Journal impact, Editorial quality