摘要:
【目的】 通过对金属加工杂志社搭建的全媒体平台(以下简称“金属加工全媒体平台”)特色和建设思维的研究,为科技类期刊的全媒体平台建设提供借鉴。【方法】 采用访谈法、观察法和个案分析法等对金属加工全媒体平台的建设和运营情况进行资料收集、思考和分析。【结果】 金属加工全媒体平台的特色在于它不仅是不断延展的开放式平台,也是优质内容的一站式平台,更是用户导向的服务平台,亦是杂志社主导的共建性平台。【结论】 虽然金属加工杂志社的“大而全型”全媒体平台只是科技类期刊全媒体平台的一种类型,但其平台建设中的差异化思维、用户思维和融合思维具有普适性,可以为其他科技期刊的全媒体平台建设提供参考。
关键词:
科技期刊,
《金属加工》,
全媒体平台,
建设思维
Abstract:
[Purposes] This paper discusses the construction route and characteristics of the all-media platform of Metal Working, which is expected to provide a reference for other scientific journals. [Methods] With the methods of interview, observation, and case study, data on the construction and operation of the all-media platform of Metal Working were collected, sorted out, and analyzed. [Findings] It is a user-oriented and journal-dominated platform characterized by opening, continuous expanding, and high-quality content. [Conclusions] Despite a common all-media platform of scientific journals, the extensive and comprehensive platform of Metal Working has the unique characteristics of differentiated thinking, user thinking, and integrated thinking in the construction, which are universal and of reference value for other scientific journals.
Key words:
Scientific journal,
Metal Working,
All-media platform,
Construction thinking
韩璐, 霍振响. 科技期刊全媒体平台建设思维探究——以金属加工全媒体平台为例[J]. 中国科技期刊研究, 2021, 32(8): 1032-1039.
HAN Lu, HUO Zhenxiang. Construction thinking of the all-media platform for scientific journals: Taking the all-media platform of Metal Working as an example[J]. Chinese Journal of Scientific and Technical Periodicals, 2021, 32(8): 1032-1039.