Abstract:

[Purposes] This paper aims to explore the differences in download volume and cited frequencies between cover papers and non-cover papers in core journals of journalism and communication studies, and to provide references for improving the communication and influence of academic journals in the field of journalism and communication. [Methods] An empirical study was conducted on the download volume and cited frequencies of 450 cover papers and 821 non-cover papers published in four core journals of journalism and communication studies, namely Journalism & Communication, Chinese Journal of Journalism & Communication, Modern Communication (Journal of Communication University of China), and Journalism Research in 2018 and 2019. [Findings] The performance of cover papers in the four journals is generally significantly better than that of non-cover papers in terms of download volume, total cites, cited frequencies in core journals, and cited frequencies in core journals of non-journalism and communication studies. There is a positive correlation between download volume and all citation indicators. [Conclusions] Cover papers can help enhance the influence of academic journals. Journalism and communication journals should pay attention to selecting cover papers, improve cover design integration, expand the channels of disseminating cover papers, increase efforts in social media promotion, and explore the integration of multimedia publishing to enhance the academic influence of cover papers and journals.

Key words: Academic journal, Cover paper, Academic influence, Download

摘要： 【目的】 探讨新闻传播学核心期刊的封面论文和非封面论文在下载量、被引频次等上的差异,以期为提升新闻传播学学术期刊传播力和影响力提供借鉴。【方法】 对《新闻与传播研究》《国际新闻界》《现代传播(中国传媒大学学报)》《新闻大学》4种新闻传播学核心期刊2018年和2019年发表的450篇封面论文和821篇非封面论文的下载量和被引频次进行实证研究。【结果】 4种期刊的封面论文在下载量、总被引频次、被核心期刊引用频次、被非新闻传播学核心期刊引用频次等方面的表现均普遍显著优于非封面论文,下载量与各引用指标呈正相关关系。【结论】 封面论文有助于提升学术期刊影响力。新闻传播学期刊应重视选择封面论文,增强封面整合设计,努力拓宽封面论文传播渠道,加大社交媒体传播力度,探索全媒体融合出版,以提升封面论文和期刊的学术影响力。

关键词: 学术期刊, 封面论文, 学术影响力, 下载