摘要:
【目的】针对当下我国科普期刊运营最新变化,探讨基于共生体空间的科普期刊新型运营生态构建策略。【方法】采用典型案例梳理和综合分析相结合的方式,从科普期刊共生体空间的基本架构、拓展与革新方式切入,归纳优化我国科普期刊共生体空间运营的可行路径。【结果】科普期刊共生体空间分为内共生体空间、外共生体空间,涵盖强共生体、弱共生体、潜在共生体三类共生主体。【结论】从应对科普期刊内外部环境最新变化出发,科普期刊应注重共生体空间的价值网络拓展与革新,将期刊放置到我国经济新常态、社会新形势、传媒新语境下,及时归纳期刊已有的共生体拓展经验,建设并发掘弱小或尚未成型的共生体关系。
关键词:
科普期刊,
共生体空间,
运营生态,
共生关系
Abstract:
[Purposes] This paper aims to explore the latest changes in the operation of popular science journals in China, and to explore the construction strategies of establishing a new operational ecology for popular science journals based on the symbiotic space. [Methods] Combining the typical case combing and comprehensive analysis, we summarized the feasible paths to optimize the operation of popular science journals in China from the basic structure, expansion, and innovation of the symbiotic space. [Findings] The symbiotic space of popular science journals can be divided into internal symbiosis space and external symbiosis space. The symbiotic space covers the following symbionts: strong symbiont, weak symbiont, and potential symbiont. [Conclusions] From the latest changes in the internal and external environment of popular science journals, they should concentrate on the expansion and innovation of the value network of the symbiotic space, and put the journals into the new normal of Chinese economy, the new form of society, and the new context of the media. What is more, they should summarize the expansion experience of the existing symbionts, and construct and exploit the weak or underdeveloped symbiotic relationships.
Key words:
Popular science journal,
Symbiotic space,
Operational ecology,
Symbiotic relationship
张波. 基于共生体空间的科普期刊新型运营生态构建[J]. 中国科技期刊研究, 2019, 30(3): 211-216.
ZHANG Bo. Construction of new operational ecology of popular science journals based on the symbiotic space[J]. Chinese Journal of Scientific and Technical Periodicals, 2019, 30(3): 211-216.