Abstract:

[Purposes] This paper explores the publishing strategies and methods of Chinese specialized scientific journals, aiming to enhance the academic quality, dissemination influence, and service capabilities of journals. [Methods] Taking Chinese Journal of Liquid Crystals and Displays (CJLCD) as an example, we summarized the experience of publishing and proposed publishing strategies and development suggestions to address existing problems. [Findings] By clarifying the journal's positioning to highlight its professional characteristics, establishing a specialized editorial board and attracting specialized young editors, setting up regional offices to organize hot-topic special issues, leveraging science and technology media, and creating distinctive columns, a series of effective measures have been implemented to continuously improve the journal's academic indicators and influence. It has been included in internationally renowned databases such as ESCI and Scopus, establishing as a bridge between research and industry. [Conclusions] The publishing strategies of CJLCD can serve as a reference and inspiration for the development of Chinese specialized scientific journals.

Key words: Chinese journal, Specialization, Regional office, Academic quality, Dissemination influence, Service capability

摘要：

【目的】探索中文专业化科技期刊的办刊策略与方法，提升期刊学术质量、传播影响力与服务能力。【方法】以《液晶与显示》为例，总结办刊经验，并针对存在的问题提出办刊策略与发展建议。【结果】明确办刊定位，凸显专业特色；打造专业化编委会，吸纳专业化青年编委；设立区域办公室，组织热点专题；发力科技媒体，设立特色栏目：通过上述举措，期刊的学术指标和影响力持续提升，被ESCI、Scopus等国际知名数据库收录，搭建科研与产业的合作桥梁。【结论】《液晶与显示》的办刊策略可为中文专业化科技期刊发展提供参考与借鉴。

关键词: 中文期刊, 专业化, 区域办公室, 学术质量, 传播影响力, 服务能力