[Purposes] This paper aims to explore how periodicals getmore papers and improve their quality by paying attention to the industry development.[Methods] Taking DETERGENT&COSMETICS as an example, the industry developmentwas introduced from four aspects: laws and regulations of industry at home and abroad, paying attention to industry technology innovations,focusing on industry trends, providing latest industry marketing dynam ics.[Findings] As a narrowcasting media in the daily chemical industry, DETERGENT&COSMETICS must keep an eye on the latest industry development, and only in this way could w in people's recognition.[Conclusions] Industry periodicals should be aware of their positions and roles to exert its activity and initiatives,and make use of favorable factors in its industry for competitive periodicals.
Laws and regulations,