Chinese Journal of Scientific and Technical Periodicals ›› 2022, Vol. 33 ›› Issue (10): 1386-1391. doi: 10.11946/cjstp.202209200715

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Knowledge service of medical journals from the perspective of science communication: Taking National Medical Journal of China as an example

XING Mengying1()(), ZHU Yao2, YANG Shihua3()()   

  1. 1) Journalism School, Fudan University, 400 Guoding Road, Yangpu District, Shanghai 200433, China
    2) Editorial Office of National Medical Journal of China, 69 Dongheyan Street, Xicheng District, Beijing 100052, China
    3) Institute of Communication Studies, Communication University of China, 1 East Dingfuzhuang Street, Chaoyang District, Beijing 100024, China
  • Received:2022-09-20 Revised:2022-09-30 Online:2022-10-15 Published:2022-11-22
  • Contact: YANG Shihua

科学传播视域下的医学期刊知识服务——以《中华医学杂志》为例

邢梦莹1()(), 朱瑶2, 杨石华3,*()()   

  1. 1) 复旦大学新闻学院,上海市杨浦区国定路400号 200433
    2) 《中华医学杂志》编辑部,北京市西城区东河沿街69号 100052
    3) 中国传媒大学传播研究院,北京市朝阳区定福庄东街1号 100024
  • 通讯作者: 杨石华
  • 作者简介:

    邢梦莹(ORCID: 0000-0002-9027-4835),博士,讲师,E-mail:;

    朱 瑶,硕士,编辑。

    作者贡献声明: 邢梦莹:调研与整理文献,撰写论文; 朱 瑶:提供支撑材料,修订论文; 杨石华:提出论文思路与框架,修订论文。
  • 基金资助:
    国家社会科学基金重大项目“百年中国共产党对外传播研究”(20&ZD324); 中国科学院自然科学期刊编辑研究会2022年研究课题“科技期刊与学术共同体协同发展研究”(YJH202235)

Abstract:

[Purposes] This paper explores the knowledge service practice of medical journals, which is expected to serve as a reference for innovative science communication of the journals. [Methods] Taking National Medical Journal of China as an example, the methods of case study and literature research were used for analysis. [Findings] Via continuing medical education, WeChat, press conference on important articles, and database, and methods like publishing online first, print-on-demand, and open access, National Medical Journal of China has created knowledge services for diversified scenarios and integrated various communication channels, thus providing the science community and common readers with excellent knowledge service. [Conclusions] With science communication as mission, knowledge service of medical journals should promote the dissemination of knowledge among scientific community and common readers.

Key words: Medical journal, Knowledge service, Knowledge dissemination, Science communication

摘要:

【目的】 探索医学期刊的知识服务实践,为医学期刊的科学传播创新提供参考。【方法】 以《中华医学杂志》为研究对象,采用案例研究法和文献分析法进行系统研究。【结果】 借助继续医学教育、微信平台、重要文章发布会、数据库,以及优先出版、按需出版、开放阅读等方式,《中华医学杂志》打造多元化场景的知识服务、联结传播渠道,从而使得科学共同体和公众读者获得较好的知识服务体验。【结论】 医学期刊的知识服务实践应以科学传播为宗旨,在实现增值服务的同时,推进科学知识在科学共同体和普通读者间的传播。

关键词: 医学期刊, 知识服务, 知识传播, 科学传播