ISSN：1001-7143　CN：11-2684/G3 中文
Communication strategies of popular science journals’ WeChat video accounts based on the AARRR model
FU Rong, CAI Ling, LIU Junran
Chinese Journal of Scientific and Technical Periodicals . 2025, (9): 1178 -1187 .  DOI: 10.11946/cjstp.202508040945

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