摘要：

【目的】梳理开放信息环境下传统学术出版商的内容运营趋势,为我国学术出版发展提供借鉴。【方法】选取学协会出版的代表性机构——英国物理学会出版社为研究对象,从内容运营视角分析其近年来在合作出版、学术增值、开放获取方面的建设策略。【结果】英国物理学会出版社着重与世界范围内物理学组织和个人的良好交流和沟通,积极采用知识集成和知识发现方法,并大力支持开放获取运动。【结论】传统学术出版商应在内容开发层注重与研究人员、领域机构和图书馆等学术共同体的互动协作,在内容组织层强调学术资源加工处理和关联整合强度,在内容传播层充分利用开放获取环节。

关键词: 英国物理学会出版社, 开放获取, 学术出版, Altmetrics, 知识组织

Abstract:

[Purposes] This study aims at understanding and grasping the contentoperation strategy fundamentally for the traditional academic publishers in an open information environment,and providing a reference for the development of academ ic publishing.[Methods] The institute of physics publishing（IoPP）,a representative body from association publishers,was selected for the study,and its content operation strategieswere analyzed in recent years,including co-publishing,academ ic value and open access.[Findings] The IoPP focuses on the good communication between physics organizations and individuals around the world,the active use of know ledge integration and know ledge discovery methods,and the support for open accessmovement.[Conclusions] Traditional academic publishers should pay attention to the collaboration w ith researchers,academic institutions and libraries in content development process,the processing and integration of academic resources in content organization process,and the use of open access in content distribution process.

Key words: The Institute of physics publishing, Open access, Academ ic publishing, Altmetrics, Know ledge organization